Got The Look

Got The Look launched back in September and currently has over 320 entries – all vying to be a Get The Label model in 2011. The grand prize is a chance for two women and two men to model in the 2011 catalogues and on the website. In addition, they will each win a professional photo shoot to create their own portfolio as well as £150 to spend on the site.

One produced the competition website, developed a social media campaign and delivered PR. This included drumming up entrants and votes through channels such as Facebook, Twitter, e-mail, blogs and forums and looked after the general management of the competition.